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When you’re just getting your business started, the onslaught of expenses can be staggering. After all, it takes money to make money – right? Definitely…but sometimes the best things in life are FREE!
Every new business needs a website, which I found to be one of my most daunting tasks. Web designers are expensive, and it’s easy to get taken advantage of when you don’t know much about web development. Check out our last article about websites and you’ll be well on your way to getting started for free, with minimal technical knowledge.
Business cards are an absolute essential for networking; you never know where you’ll be when someone asks for your information. Pulling out a stylish business card looks much more professional than scrambling to jot down your number on some scrap paper you found in your purse. Vista Print and Zazzle both offer free business cards, with plenty of design templates to choose from.
If your business involves selling merchandise, check out the United States Postal Service‘s array of free shipping supplies. You can “purchase” your supplies online, and have it shipped right to your door.
Education & Designs
The education process is endless. You may have already “learned” your trade, but keeping up with the latest trends and techniques takes some serious dedication. While I recommend saving up for workshops and conventions, it’s understandably expensive. Keep your skills fresh between classes by dabbling around on Youtube; there’s tutorials for everything from cheek art to prosthetics, henna, and more. Some of the biggest names in face & body art keep active channels, full of advice and tutorials.
Check out Silly Heather and Jinny for starts!
Even with all of the right supplies and talent, a small business can fizzle out if you’re not prepared for the management end of things. SCORE (Service Corps of Retired Executives) is a nonprofit consulting service for entrepreneurs to help you build your business from a solid foundation. In addition to their free business counseling services, they host low cost workshops and webinars.
Managing your money and resources from the start will afford you more success in the long run. Fancy business cards and high end websites are great, but pace yourself! Grow your business thoughtfully; every penny matters.
Wishing you all so much success,
Caitlin St. Angelo